Reed & Barton Silver Trinket Box

Reed & Barton, a silversmith manufacturer based in Taunton, Massachusetts, was licensed by Disney to produce this silver-plated round trinket box. Snow White is shown on the lid holding a bluebird with an embossed banner below her. A burgundy velvet cardboard originally lined the inside.

The container measures 3.5" across and 1.437" tall (91 x 37mm).

Bottom stamp reads, "© Disney, Reed & Barton", plus the number 381.

No indication is given as to the year of manufacture, but one online re-seller states that it's at least 15 years old and probably quite a bit older than that.

Image and info via falinetwo.

Snow White Toffee Tin

The "happily ever after" scene from Snow White is depicted on the lid of this round theme park tin. Measures 8.5" across.

The photo of the bottom label is slightly out of focus, but we can see that the tin once held 13 ounces of chocolate covered almond butter toffee. The smaller print indicates distribution by Walt Disney Attractions (WDA).

WDA got its start in 1971 with the opening of Walt Disney World. The Disney subsidiary changed its name to Walt Disney Parks and Resorts in the mid-2000s. So it's probable that our tin dates from the early 2000s or mid to late 1990s.

Images via Glennis Alexandra's World.

1958 Reynolds Wrap Wall Plaques

The Reynolds Metal Company teamed up with Disney for a supermarket promotion during the 1958 US re-release of Snow White. A set of eight plastic wall plaques could be had by happy shoppers just by mailing in $1.00 plus the seal from any Reynolds Wrap carton.

Snow White...or should we say Red?
The promotion was outlined in the 1958 Snow White pressbook. Examples of the Dopey and Grumpy plaques are seen with Snow in a store display.

The rest of the Dwarfs...

The plaques were produced using a vacuum mold process.

Different manufacture runs resulted in slightly different color shades.
This one also displays the "Walt Disney Productions" imprint along the top.
The original shipping box with a return label marked, "from SNOW WHITE PLAQUES, 310 W. Washington Blvd., Chicago 6, Illinois." A date of 4/10/58 is written on the lid.

1958 US 40x60 Snow White Poster

Can't get enough of big movie posters and this 1958 Snow White 40x60 is one that leaves a nice impression.

Buena Vista re-release (R-1958). Movie Poster (40" X 60"). Sold for $227 (USD) March 2010.
Image via Heritage Auctions.

1958 US 30x40 Snow White Poster

Buena Vista also issued this fresh-looking 30" x 40" Snow White poster during the 1958 campaign. It's the same size as a British Quad, though it runs in a vertical direction rather than horizontal.

The first Snow White re-release to be distributed by Buena Vista.

1958 Non-Buena Vista Pressbook

Another English-language Snow White pressbook was produced in 1958, in addition to the one seen in the previous post. The content is similar except this book is smaller in size (8.5" x 11"), with only 24 instead of 28 pages (including covers). What's most interesting, though, is that this edition does not reference the Buena Vista Film Distribution Company.
On the front cover of the larger version, the Buena Vista logo is clearly displayed in the lower right corner. It's absent on the smaller edition.

References to Buena Vista are also missing from the text inside. One example is seen in the animation credits box. On the left, it's clearly listed as a BV re-release. On the right, no BV credit;
The placement and layout of the pages are a bit different too, particularly because the smaller book lacks the publicity stories. BV version (top). Sans BV (below).
The Buena Vista logo has been removed from all of the newspaper ad slicks as well. The rest of the pressbook is laid out as follows.

Buena Vista does get one mention in the text, but it may have been an oversight. In the BV pressbook from the previous post, the "Special Accessory" order form was located next to the last page and along side an ad for a 20 foot streamer. That streamer ad is still on the last page of this book, but the order form seems out of place here on page 10.

The rear cover is identical to the larger version, and the poster images do include the Buena Vista logo.

This smaller edition of the 1958 pressbook was probably intended for an international market where a film distribution company, other than Buena Vista, would be utilized.

1958 Buena Vista Snow White Pressbook

It was in 1958 that Snow White would be re-released in the US for the first time via Buena Vista rather than RKO. The pressbook has a total of 28 pages (including covers) and measures approximately 10.5" x 13.5".

Front cover. Note the Buena Vista logo in the lower right corner.

Pages 2-3. Text reads: "Re-released by Buena Vista Film Distribution Co., Inc." Included here is a film synopsis and newspaper copy.
Merchandising: Dexter charm bracelet, Gund hand puppets, Jaymar puzzles, US Time watch, Oak Rubber balloons, and more
Pages 8-9. Disneyland Records soundtrack, "Story of" record, Mickey Mouse Club record, and sheet music. Plus Little Golden singles and Seven Dwarfs Find a House book/record set.
Pages 10-11. Little Golden Books (including Seven Dwarfs Find a House), Big Golden Books, Giant Funtime Book, Tell-A-Tale Book, and the Dell comic book. Sanitone Dry Cleaning campaign.

Page 14. Hudson tissues, Jell-o displays. Inserted into the pressbook was a "Correction" slip mentioning that the Hudson tie-in was cancelled.

 Coloring contest. The Seven Dwarfs and the Witch-Queen Sunday comic strip.
Film trailers and radio promotions. Advertising Section--newspaper ad.

Pages 18-19. Newspaper ads. (The illustration on page 18 was available as a 40x60 poster too.)

Pages 20-21. Newspaper ads. (The same ad design which appears in the lower right-hand corner of page 21 was also made into a 30x40 poster.) 

Newspaper ads.

Pages 26-27. Newspaper ads. 20-foot lobby display streamer.

Rear cover posters and accessories. Lobby cards, window card, insert, half-sheet,

Image scans from the Filmic Light Collection.

A smaller version of this pressbook was also produced. See it in the next Archive entry.